Take control of your drinking, without having to quit.

This course will teach you exactly how be successful with moderation - no need for massive willpower, embarrassing meetings, or becoming a 'better person'.

Here's what the workshop covers:

  • The Deliberate Drinking mindset which empowers you to drink in a way that fits your lifestyle without compromising your goals.
  • The moment of truth - I call it the Crux - where success or failure with moderation happens.
  • 5 Strategies to beat the urge and win at the Crux.
  • The simple daily protocol which enables you to implement the mindset and strategies in a step-by-step manner, without counting on you to be perfect.  In other words you’ll make mistakes, and that’s okay, it’s an expected part of the process
  • 4 bonus videos to help you master your mind so that you stick with the protocol. 

It's exactly what you need to change your relationship with alcohol and get back control.

Ben said this about the course.

Just wanted to reach out and let you know that this course has been excellent. Although I am only about a week in, I have already seen marked improvement in my relationship with alcohol. The daily plans have been very effective and even on the single day that I did not create them, my mental plan (using the framework of the form as well as what you outlined in the videos) was successful.
Thanks for creating the course!

You’ve got great discipline in other parts of your life. Now you want the same control over your drinking.

Until now, there's just not been help out there for guys like you.

Your only choice has been try to to figure out on your own how to achieve that magical in-between, or keep going until you crash and burn and then quit.

Things are different now. This approach is specifically geared towards helping you achieve that perfect in-between amount of drinking. 

Comments from my coaching clients...

RB from California

I’ve made great strides towards my ultimate goal. It’s a path, a gradual transition and I’m extremely happy with the progress I’ve made. I look forward to continuing that work. I’ve reduced my drinking by about 30% and I want to go further with it.

You make me think about myself in a different way. It opened up my mind about what motivates me, what’s right for me, how I could treat myself and improve myself, in ways that I never thought before.

James from Denver

I was making a lot of excuses around not doing the things I wanted to in the evening. Through my coaching sessions with Greg I found the power to stop my excuses, and now my nights are what I make of them.

I’ve reduced my drinking to what feels like the perfect level (by more than a half) and to my surprise I've learned to enjoy my nights more than when I was drinking more. It feels good to be in control.

This process has changed my mindset and allowed me to be more present in other areas of my life. Since becoming a client of Greg’s I’ve taken my evenings back, and now we’ve moved into other areas of life coaching and it’s all been a tremendous help.

Mike from Arizona

I was going to say that the number one thing was the quantity reduction. But honestly just the fact that I think about drinking differently is a huge success. I am more aware of what it is about drinking that I enjoy, and also what I don’t enjoy. That ultimately is what led to my quantity being a quarter of where I was eight weeks ago.

In eight weeks I cut it down by 75%. That's significant and I feel better and I feel like I have the tools to carry me through and help me maintain success and actually even continue to improve.

What if I get stuck?

I've included 4 bonus video trainings to strengthen your ability to keep following through for yourself.

Raise your awareness

It’s so easy to fall into autopilot mode and keep repeating the same patterns.
I’ve included a bonus video that will teach you how to develop a different type of awareness that will keep you present in the moment

Emotions & Why They Matter

That feeling of the urge is really strong. I don’t know if I can manage it.
Another of the bonuses explains a new way to understand and manage emotions - and the urge is actually a type of emotional response - so that it’s not nearly so uncomfortable.

Anatomy of a Habit

I really don’t understand why I keep doing this to myself.
In addition to the daily protocol which helps you identify your inner drives to drink, I’ve added two bonuses to help you understand better why alcohol has such a strong pull on you.

Still not sure? Don't worry.
If you’re not satisfied with the workshop within 7 days, I’ll give you your money back.

Frequently asked questions

Is moderation realistic for me?

This course is not intended for people who consider themselves ‘real alcoholics’, have physical addiction symptoms, or who are facing serious repercussions from their drinking.

But if you’re someone who just drinks a little too much, whether that's a few too many drinks each night, or the occasional failure of your off-switch, moderation is possible. The black-and-white thinking that tells you that your only choice is to quit entirely is based on 85 year-old pseudo-science and moralistic thinking. Modern neuroscience and psychology, and the experience of me and my clients, says otherwise.

I know a lot about this subject already, what’s new here?

Most of what you’ve heard focuses on changing your action of drinking, without giving you any tools to understand and modify the underlying mindset - your thoughts and feelings - that drive the action. And those approaches expect that all of a sudden you can turn into someone who creates new habits overnight.
This approach gets you under the hood of your brain, and it expects you to be a regular human who doesn’t do things perfectly the first time.

Can I use this process to quit?

Absolutely. The end goal of the process is for you to have a take-it-or-leave-it attitude about drinking that makes it easy to quit. Several of my clients have started with a goal of moderation, and then decided they didn’t really want it in their lives at all.
However, please realize that this approach is gradual and gentle, so if you’re in a hurry to make a radical change overnight, it may not be right for you.

Will this work for me?

If you’re willing to follow a process, make some mistakes on the way, and be a little nicer to yourself than you’ve been in the past, yep, you can make it work for you.

What if I have alcoholic genes?

There is no alcoholic gene. Of course we’re all unique products of our nature (genes) and nurture (upbringing, social conditions). If you look for evidence that you can’t change yourself, you'll certainly find it. If you look for evidence that you can change, you’ll find that too.

Are you subtly pushing abstinence?

No way. I don't have a hidden agenda.  My target client wants to moderate, and I still drink moderately.

Will it last - is it sustainable?

This approach doesn't depend on willpower, gritting your teeth, and feeling deprived.    I'm teaching you to increase and apply your awareness so that you make better decisions in the short term, and actually change your relationship to alcohol over the time so that it's not a big deal.

I love Deliberate Drinking because I've found that drinking less is a lot more fun than drinking more.

And when I apply this method to the rest of my life by paying attention and making intentional choices instead of doing things out of habit, I get more of what I want.

Hey, I’m Greg.
I drank pretty much every day for 30 years. I was into the craft beer and homebrew scene and brewed over 1000 gallons of delicious IPA. I really liked beer!

And while I never suffered anything catastrophic from it, I finally got tired of spending every night numbed out in my mancave while settling for mediocrity in my construction business, my marriage, and my health and hobbies.

For a while I cut back using discipline and exercise. But alcohol was still pretty important to me, and in fact my new girlfriend (now my wife) worried about my drinking.

It wasn’t until I trained to become a life coach that I really transformed my relationship with alcohol. I identified what was going on in my brain when I thought I needed a drink, and used that insight to make better decisions and eventually reduce my desire for it. Now I have a completely take-it-or-leave it attitude towards drinking that makes it easy and natural to drink moderately.

I get to take all that time and energy that was spent on beer and recovering from beer, and apply it towards a great marriage, a strong and healthy body, and a line of work that I really enjoy.  And still enjoy a nice cocktail or two when I want.